Watch SWMRS new video for ‘Lose, Lose, Lose’

2019 is looking to be big for the Oakland punk outfit. 

Oakland, CA rock quartet SWMRS have released a music video for Lose Lose Lose, the current single off their new album Berkeley’s On Fire. The video, which was directed by Ambar Navarro, is out now – watch below:

“I always wanted to know what it would feel like to crowd surf if the average age of the crowd was 71 instead of 17,” shared SWMRS co-frontman Cole Becker. “Ambar and I talked a lot about this video as a way of inverting the formula of Smells Like Teen Spirit. Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper idealized vision of a punk show. You have all this energy and vision and passion to contribute to the world, and you’re constantly met with this sludgy rejection as if you’re intruding on someone else’s party.”

Lose Lose Lose is the latest single off SWMRS’ critically acclaimed sophomore album Berkeley’s On Fire, which was released on 15 February 2019 on Fueled By Ramen. SWMRS spoke at length about the album’s timely lyrical content in recent interviews with Rolling Stone, Alternative Press and Kerrang, who honored the band with their first ever cover story, and first Kerrang Award for 2019’s Best International Breakthrough Act.

SWMRS celebrated the release of the album with the European and North American legs of their Berkeley’s On Fire World Tour, which kicked off in February and wrapped in May with the band’s largest sold-out headline show to date at Los Angeles, CA’s Belasco Theater. SWMRS donated over $20,000 from ticket sales to organizations working on the frontlines of climate, racial, economic, and gender justice issues through their SWMRS Fund.

SWMRS are currently on the road in Europe and the UK, where they just wrapped dates supporting Muse and Weezer, and appeared at numerous festivals. Later this week, the band will support Bring Me The Horizon on stadium dates in Moscow and Kiev. Next month, SWMRS will appear at the X Games in Minneapolis, MN, before returning to the UK for Reading and Leeds Festivals.

SWMRS live dates:
1 August – Minneapolis, MN – X Games
21 August – London, United Kingdom – New Cross Inn
23 August – Leeds, United Kingdom – Leeds Festival
25 August – Reading, United Kingdom – Reading Festival
25 October – Los Angeles, CA – Hollywood Palladium – UNCOOL Fest 5
26 October – Berkeley, CA – The UC Theatre – UNCOOL Fest 5
16 November – Mexico City, Mexico – Corona Capital Festival